COBRA HYDRO UK

About

Cobra Hydro UK is a fast expanding company for the design, manufacture and installation of odour control systems, sludge dosing applications and dust suppression requirements across the United Kingdom and most recently, internationally.

Campaign objective

To focus a project within an industry where they wanted to grow their client base. Our approach was to,

1. Build a list of who the decision makers were
2. Create brand awareness and educate prospects on the benefits via email
3. Call the contacts to get feedback on the relevance of our products in their industry
4. Close meetings and export interested prospects into system for further digital nurturing

Campaign results

Over 100 new decision makers details were gathered ready to be imported into a lead nurturing platform, around 150 emails were sent creating great brand awareness whilst educating prospects on our services and phone / F2F meetings were booked.

Customer comments

“Overall, we were pleased with the results. We were entering into a new industry and the campaign has given us a good insight into what is possible and the general interest. We also have a new list of names and emails to nurture further and establish exactly how big the demand really is for our services within this sector”.